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Bureau de recherche indépendant / Switzerland

Cliniques esthétiques suisses – rapport de transparence, août 2026

Une lecture par marché de la couverture de l’annuaire, de la visibilité des données d’avis et des limites de ce que cet instantané peut établir.

Publié le28 August 2026
Date de production2026-08-28T12:11:02.309Z
Query IDresearch-foundation-production-snapshot-v1

01 / Ce que montre l’instantané

A clear view of the record.

This release reports what the BeautyGuide production dataset contained at the cutoff. It deliberately does not turn directory presence, review aggregates or product rankings into a verdict about a clinic.

1,485

approved Swiss directory records

85.3%

with synced Google rating and count

74,684

provider-reported Google aggregate reviews

BG-CH-OBS-001

1,485 approved Swiss directory records

A record is not necessarily a unique physical site and does not equal all Swiss clinics.

BG-CH-OBS-002

1,266 records with both synced Google rating and count (85.3% coverage)

Coverage describes fields present on eligible directory records, not review quality or authenticity.

BG-CH-OBS-003

74,684 provider-reported Google aggregate reviews

These are not BeautyGuide reviews, unique patients, or an authenticity audit.

BG-CH-OBS-004

6,409 visible cached review rows from 1,266 clinics

This is a separate sample layer, not the aggregate total.

BG-CH-OBS-005

Active August snapshot: 233 ranking pages, 77 treatments, 9 ranking cities, 2,686 qualifying slots, 1,889 items, 309 unique ranked clinics

Threshold: 50 reviews. Generated 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not clinical accreditation, quality, safety, efficacy, or outcome measurement.

BG-CH-OBS-006

146 published Swiss posts, all with publication dates

A publication date is not a medical-review date.

BG-CH-OBS-007

Price data insufficient: 6 clinics, 177 price rows, zero non-empty price values

No CHF range is reported.

BG-CH-OBS-008

58 raw city values canonicalized for analysis: 1,475 records mapped to 10 existing directory hubs; 10 records excluded because cross-border

Hub counts: Zürich 361, Geneva 247, Bern 178, Lausanne 164, Lugano 139, Basel 122, St. Gallen 93, Lucerne 75, Zug 50, Fribourg 46. Exclusions: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1. Town-to-hub grouping is a directory coverage convention, not a canton market denominator.

BG-CH-OBS-009

Zero approved records had BeautyGuide public verification flags populated

Do not infer no credentials from an empty verification field.

BG-CH-OBS-010

No patient-demand claim

Analytics integrity is now zero failures, but counters are not unique people and event, bot and deduplication semantics are not validated for demand.

02 / Méthode et définitions

Count the unit before interpreting the number.

The unit in this report is an approved directory record. We do not deduplicate records into legal entities, organizations or physical sites. Multi-location brands may therefore have multiple records. A record is not necessarily a unique physical site and does not equal all Swiss clinics.

Google ratings and review counts are provider-reported Google Business Profile aggregates synced to eligible records. The 6,409 visible cached review rows are a separate sample layer. Neither layer is a BeautyGuide review corpus, unique-patient count or authenticity audit.

The active August product snapshot contained 233 ranking pages across 77 treatments and 9 ranking cities: 2,686 qualifying slots, 1,889 items and 309 unique ranked clinics. The threshold was 50 reviews; generation ran 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not accreditation or outcome measurement.

Google sync freshness

1 record 0–30 days · 1 record 31–90 days · 1,262 records 91–180 days · 2 records 181+ days

Oldest: 2026-01-26T16:41:53.954Z. Newest: 2026-08-23T15:53:46.964Z. Freshness is uneven; most eligible records were 91–180 days old.

City normalization

58 raw city values canonicalized for analysis

1,475 records mapped to 10 existing directory hubs; 10 records excluded as cross-border. This is a directory coverage convention, not a canton market denominator.

Integrity check

0 orphan/cross-market rows

Fresh production snapshot: reviews, ranking items, analytics daily, and interaction events all returned zero; tenant_integrity_failure_rows: 0.

Hub counts: Zürich 361 · Geneva 247 · Bern 178 · Lausanne 164 · Lugano 139 · Basel 122 · St. Gallen 93 · Lucerne 75 · Zug 50 · Fribourg 46. Excluded as cross-border: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1.

03 / Limites importantes

Absence of evidence is not a finding.

No normalized per-capita or canton coverage, and no FSO denominator, is used in this release. We make no medical efficacy, complication, safety, patient-outcome, demand, market-size, clinic-quality, price-range or credential conclusion.

Price data was insufficient: 6 clinics supplied 177 price rows, with zero non-empty price values. No CHF range is reported. Zero approved records had BeautyGuide public verification flags populated; this must not be read as evidence that credentials are absent.

Analytics integrity returned zero failures, including zero orphan or cross-market rows in reviews, ranking items, analytics daily and interaction events; tenant_integrity_failure_rows was 0. That does not validate unique-person, bot or deduplication semantics and supports no patient-demand claim.

No qualified medical reviewer is documented for this release, so it includes no medical source claims.

04 / Registre des affirmations

A register for careful citation.

The claim IDs below identify first-party observations. They are not endorsements of the inferences a reader may attach to them.

ID de l’affirmation BG-CH-OBS-001

1,485 approved Swiss directory records

Cela n’établit pas: A record is not necessarily a unique physical site and does not equal all Swiss clinics.

ID de l’affirmation BG-CH-OBS-002

1,266 records with both synced Google rating and count (85.3% coverage)

Cela n’établit pas: Coverage describes fields present on eligible directory records, not review quality or authenticity.

ID de l’affirmation BG-CH-OBS-003

74,684 provider-reported Google aggregate reviews

Cela n’établit pas: These are not BeautyGuide reviews, unique patients, or an authenticity audit.

ID de l’affirmation BG-CH-OBS-004

6,409 visible cached review rows from 1,266 clinics

Cela n’établit pas: This is a separate sample layer, not the aggregate total.

ID de l’affirmation BG-CH-OBS-005

Active August snapshot: 233 ranking pages, 77 treatments, 9 ranking cities, 2,686 qualifying slots, 1,889 items, 309 unique ranked clinics

Cela n’établit pas: Threshold: 50 reviews. Generated 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not clinical accreditation, quality, safety, efficacy, or outcome measurement.

ID de l’affirmation BG-CH-OBS-006

146 published Swiss posts, all with publication dates

Cela n’établit pas: A publication date is not a medical-review date.

ID de l’affirmation BG-CH-OBS-007

Price data insufficient: 6 clinics, 177 price rows, zero non-empty price values

Cela n’établit pas: No CHF range is reported.

ID de l’affirmation BG-CH-OBS-008

58 raw city values canonicalized for analysis: 1,475 records mapped to 10 existing directory hubs; 10 records excluded because cross-border

Cela n’établit pas: Hub counts: Zürich 361, Geneva 247, Bern 178, Lausanne 164, Lugano 139, Basel 122, St. Gallen 93, Lucerne 75, Zug 50, Fribourg 46. Exclusions: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1. Town-to-hub grouping is a directory coverage convention, not a canton market denominator.

ID de l’affirmation BG-CH-OBS-009

Zero approved records had BeautyGuide public verification flags populated

Cela n’établit pas: Do not infer no credentials from an empty verification field.

ID de l’affirmation BG-CH-OBS-010

No patient-demand claim

Cela n’établit pas: Analytics integrity is now zero failures, but counters are not unique people and event, bot and deduplication semantics are not validated for demand.

05 / Notes sur les sources

Produced from the record, not the rumor.

Primary source: BeautyGuide production snapshot identified by research-foundation-production-snapshot-v1, cutoff 2026-08-28T12:11:02.309Z, market CH only. It contains directory, synchronized provider-reported Google fields, cached review sample, ranking, publication and integrity layers.

Google freshness on eligible records was uneven: 1 record 0–30 days, 1 record 31–90 days, 1,262 records 91–180 days and 2 records 181+ days. Most records were therefore 91–180 days old at cutoff.

Town-to-hub grouping is a directory convention. It is not a canton denominator. Raw contact details, individual reviews, patient data and clinic ranking lists are intentionally not included here.

Citation approuvée: “BeautyGuide, Swiss Aesthetic Clinic Coverage & Review Transparency Snapshot — August 2026, released 28 August 2026, production cutoff 2026-08-28T12:11:02.309Z, query ID research-foundation-production-snapshot-v1.”

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    Cliniques esthétiques suisses – rapport de transparence, août 2026 | BeautyGuide