1,485 approved Swiss directory records
A record is not necessarily a unique physical site and does not equal all Swiss clinics.
Independent research desk / Switzerland
Swiss Aesthetic Clinic Coverage & Review Transparency Snapshot — August 2026
A market-scoped account of directory coverage, review-data visibility and the boundaries of what this snapshot can responsibly say.
Released28 August 2026
Production cutoff2026-08-28T12:11:02.309Z
Query IDresearch-foundation-production-snapshot-v1
01 / What the snapshot shows
A clear view of the record.
This release reports what the BeautyGuide production dataset contained at the cutoff. It deliberately does not turn directory presence, review aggregates or product rankings into a verdict about a clinic.
1,485
approved Swiss directory records
85.3%
with synced Google rating and count
74,684
provider-reported Google aggregate reviews
1,266 records with both synced Google rating and count (85.3% coverage)
Coverage describes fields present on eligible directory records, not review quality or authenticity.
74,684 provider-reported Google aggregate reviews
These are not BeautyGuide reviews, unique patients, or an authenticity audit.
6,409 visible cached review rows from 1,266 clinics
This is a separate sample layer, not the aggregate total.
Active August snapshot: 233 ranking pages, 77 treatments, 9 ranking cities, 2,686 qualifying slots, 1,889 items, 309 unique ranked clinics
Threshold: 50 reviews. Generated 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not clinical accreditation, quality, safety, efficacy, or outcome measurement.
146 published Swiss posts, all with publication dates
A publication date is not a medical-review date.
Price data insufficient: 6 clinics, 177 price rows, zero non-empty price values
No CHF range is reported.
58 raw city values canonicalized for analysis: 1,475 records mapped to 10 existing directory hubs; 10 records excluded because cross-border
Hub counts: Zürich 361, Geneva 247, Bern 178, Lausanne 164, Lugano 139, Basel 122, St. Gallen 93, Lucerne 75, Zug 50, Fribourg 46. Exclusions: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1. Town-to-hub grouping is a directory coverage convention, not a canton market denominator.
Zero approved records had BeautyGuide public verification flags populated
Do not infer no credentials from an empty verification field.
No patient-demand claim
Analytics integrity is now zero failures, but counters are not unique people and event, bot and deduplication semantics are not validated for demand.
02 / Method & definitions
Count the unit before interpreting the number.
The unit in this report is an approved directory record. We do not deduplicate records into legal entities, organizations or physical sites. Multi-location brands may therefore have multiple records. A record is not necessarily a unique physical site and does not equal all Swiss clinics.
Google ratings and review counts are provider-reported Google Business Profile aggregates synced to eligible records. The 6,409 visible cached review rows are a separate sample layer. Neither layer is a BeautyGuide review corpus, unique-patient count or authenticity audit.
The active August product snapshot contained 233 ranking pages across 77 treatments and 9 ranking cities: 2,686 qualifying slots, 1,889 items and 309 unique ranked clinics. The threshold was 50 reviews; generation ran 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not accreditation or outcome measurement.
Google sync freshness
1 record 0–30 days · 1 record 31–90 days · 1,262 records 91–180 days · 2 records 181+ days
Oldest: 2026-01-26T16:41:53.954Z. Newest: 2026-08-23T15:53:46.964Z. Freshness is uneven; most eligible records were 91–180 days old.
City normalization
58 raw city values canonicalized for analysis
1,475 records mapped to 10 existing directory hubs; 10 records excluded as cross-border. This is a directory coverage convention, not a canton market denominator.
Integrity check
0 orphan/cross-market rows
Fresh production snapshot: reviews, ranking items, analytics daily, and interaction events all returned zero; tenant_integrity_failure_rows: 0.
Hub counts: Zürich 361 · Geneva 247 · Bern 178 · Lausanne 164 · Lugano 139 · Basel 122 · St. Gallen 93 · Lucerne 75 · Zug 50 · Fribourg 46. Excluded as cross-border: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1.
03 / Limits that matter
Absence of evidence is not a finding.
No normalized per-capita or canton coverage, and no FSO denominator, is used in this release. We make no medical efficacy, complication, safety, patient-outcome, demand, market-size, clinic-quality, price-range or credential conclusion.
Price data was insufficient: 6 clinics supplied 177 price rows, with zero non-empty price values. No CHF range is reported. Zero approved records had BeautyGuide public verification flags populated; this must not be read as evidence that credentials are absent.
Analytics integrity returned zero failures, including zero orphan or cross-market rows in reviews, ranking items, analytics daily and interaction events; tenant_integrity_failure_rows was 0. That does not validate unique-person, bot or deduplication semantics and supports no patient-demand claim.
No qualified medical reviewer is documented for this release, so it includes no medical source claims.
04 / Claim register
A register for careful citation.
The claim IDs below identify first-party observations. They are not endorsements of the inferences a reader may attach to them.
Claim ID BG-CH-OBS-001
1,485 approved Swiss directory records
This does not establish: A record is not necessarily a unique physical site and does not equal all Swiss clinics.
Claim ID BG-CH-OBS-002
1,266 records with both synced Google rating and count (85.3% coverage)
This does not establish: Coverage describes fields present on eligible directory records, not review quality or authenticity.
Claim ID BG-CH-OBS-003
74,684 provider-reported Google aggregate reviews
This does not establish: These are not BeautyGuide reviews, unique patients, or an authenticity audit.
Claim ID BG-CH-OBS-004
6,409 visible cached review rows from 1,266 clinics
This does not establish: This is a separate sample layer, not the aggregate total.
Claim ID BG-CH-OBS-005
Active August snapshot: 233 ranking pages, 77 treatments, 9 ranking cities, 2,686 qualifying slots, 1,889 items, 309 unique ranked clinics
This does not establish: Threshold: 50 reviews. Generated 2026-08-05 21:16–21:17 UTC. Rankings are product outputs, not clinical accreditation, quality, safety, efficacy, or outcome measurement.
Claim ID BG-CH-OBS-006
146 published Swiss posts, all with publication dates
This does not establish: A publication date is not a medical-review date.
Claim ID BG-CH-OBS-007
Price data insufficient: 6 clinics, 177 price rows, zero non-empty price values
This does not establish: No CHF range is reported.
Claim ID BG-CH-OBS-008
58 raw city values canonicalized for analysis: 1,475 records mapped to 10 existing directory hubs; 10 records excluded because cross-border
This does not establish: Hub counts: Zürich 361, Geneva 247, Bern 178, Lausanne 164, Lugano 139, Basel 122, St. Gallen 93, Lucerne 75, Zug 50, Fribourg 46. Exclusions: Lörrach 5, Weil am Rhein 2, Varese VA 2, Via Alessandro Volta 6 / Varese 1. Town-to-hub grouping is a directory coverage convention, not a canton market denominator.
Claim ID BG-CH-OBS-009
Zero approved records had BeautyGuide public verification flags populated
This does not establish: Do not infer no credentials from an empty verification field.
Claim ID BG-CH-OBS-010
No patient-demand claim
This does not establish: Analytics integrity is now zero failures, but counters are not unique people and event, bot and deduplication semantics are not validated for demand.
05 / Source notes
Produced from the record, not the rumor.
Primary source: BeautyGuide production snapshot identified by research-foundation-production-snapshot-v1, cutoff 2026-08-28T12:11:02.309Z, market CH only. It contains directory, synchronized provider-reported Google fields, cached review sample, ranking, publication and integrity layers.
Google freshness on eligible records was uneven: 1 record 0–30 days, 1 record 31–90 days, 1,262 records 91–180 days and 2 records 181+ days. Most records were therefore 91–180 days old at cutoff.
Town-to-hub grouping is a directory convention. It is not a canton denominator. Raw contact details, individual reviews, patient data and clinic ranking lists are intentionally not included here.
Approved citation: “BeautyGuide, Swiss Aesthetic Clinic Coverage & Review Transparency Snapshot — August 2026, released 28 August 2026, production cutoff 2026-08-28T12:11:02.309Z, query ID research-foundation-production-snapshot-v1.”
Correction or right of reply
Found a factual issue?
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